Elena Citarella

Elena is a personal stylist with over 13 years of experience in the fashion industry, specialising in sustainable fashion, colour analysis, and fashion psychology.

Originally from Italy and now based in Edinburgh, she is the founder of Yellow Souls Studio, where she supports people in building confidence and embracing their true, authentic selves.

A trusted leader in her field, Elena is known for creating spaces where clients feel seen, safe, and genuinely welcomed. Friends and clients often describe her as inspiring, passionate, fun, and a little ray of sunshine, someone who brings warmth and energy into every room.

Alongside her work as a stylist, Elena is also an athlete and an instructor, competing pole dance across Europe and performing in Scotland in different disciplines. Empowerment, both physical and emotional, is at the heart of everything she does.

Expect a relaxed, inclusive environment where everyone feels supported, seen, and free to be themselves.